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U.S. retail sales will grow in 2025: report

U.S. retail sales will grow between 2.7 and 3.7 percent this year compared with 2024, with sales expected to total between $5.42 trillion and $5.48 trillion by the end of this year, according to the National Retail Federation in Washington, D.C.

The 2025 sales forecast compares with 3.6 percent annual sales growth of $5.29 trillion dollars in 2024, the trade association announced in its 2025 retail forecast released April 2.

This year’s forecast conforms with the 10-year average annual sales growth of 3.6 percent compiled before the pandemic.

“Overall, the economy has shown continued momentum so far in 2025, bolstered by low unemployment and real wage gains,” said Matthew Shay, the federation’s president and chief executive officer, in a statement. “However, significant policy uncertainty is weighing on consumer and business confidence. Still, serving customers will remain retailers’ top priority no matter what the economic environment.”

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