Business Advice

Marketing your business to the community has never been easy. Just two decades ago there were basically three choices; print, radio or television. Essentially all three of these remain today, although print media has seen considerable decline, radio and television have expanded their stations and channels. Now we’re in the …

By Eugene E. Valdez One of the most popular or “trendy” topics floating around today in my world of privately owned businesses and entrepreneurial CEOs, is the topic of selling one’s business as an exit strategy and the concurrent subject of future business valuation to determine the selling price. According …

In our years of doing marketing, branding, web design, and search engine optimization we have seen quite a few major shifts in the way that consumers interact with brands. Of all of these changes very few that have impacted businesses as much as the way that prospective clients find what …

Recently I received the following email from a client facing a tough issue with an employee who was put on notice for poor performance. Is too much expected of us as CEOs? We are expected to know it all, be the best, never make a mistake, and be perfect in …

“A happy person is not a person in a certain set of circumstances, but rather a person with a certain set of attitudes. – Hugh Downs Having a positive attitude toward your business and toward life in general may be one of the most important characteristics of successful people. In …

Trade finance is a third party or external means of financing the purchase of goods in support of a buyer or the production of goods in support of the seller. It can be done domestically or internationally. Unlike factoring, it is done on a transaction-by-transaction basis and only for creditworthy …