Business Advice

Knowing who your ideal client is of the utmost importance but applying it is where your efforts pay off. Once you’ve successfully profiled your target client, the ones you want to market to, make sure all of your marketing targets this specific type of client. This next step is taking that profile …

Remember that bad song from the early 1990’s? Well, they actually had something there for business owners now in the mid 2010’s. You have more power than you may think you do in controlling your rising insurance costs. Previously, I have talked about controlling health care costs by making your …

The other day, I was talking with a client (let’s call her Beth) and the subject of the troubled economy came up. The stock market had dropped over 300 points on that day and most major news outlets had made it a point to report the “bleeding” on Wall Street. …

By Steven Lynn If you’ve never completed an exercise on developing your client profile, I would challenge you to drop everything and do one right now. Taking this action will save your businesses lots of time and money, but only if you’re interested in working less and keeping more. It’s …

By Tim Kolacz You can control the cost of your Worker’s Comp insurance. No really, you can. Many companies that I work with, and by “many” I mean all, are concerned about the small fortune they pay every year in Worker’s Comp premiums. “How do I pay less?” is a …

By Kraig Strom Over the 12 plus years that I have built my financial practice, I have lost track of how many times I’ve heard differing opinions on what kind of financial professional I should be. Should I be a commission based advisor or a fee based advisor? Although I …